NEW YORK, Might 10, 2021 /PRNewswire/ — O’Dwyers, a number one public relations business publication, has formally launched its annual PR rankings, naming 5W Public Relations’ magnificence, style & life-style observe space the fourth largest within the U.S., with internet charges of $6.5 million. This 12 months’s placement marks the sixth consecutive 12 months the division has been ranked within the top five.
5W’s magnificence, style and life-style division achieved monumental success this previous 12 months by growing artistic, built-in communications campaigns for brand new and current purchasers, whereas at all times permitting for versatile execution with the flexibility to pivot shortly as wanted. The group is continually directing and redirecting based mostly on information, developments and cultural conversations, which has resulted in most publicity for purchasers in any information cycle.
Within the final 12 months, the division has welcomed main life-style and style manufacturers together with Payless, William Murray Golf, REVOLT TV, Trafilea, Mattress Threads, DEMDACO, the gameHERS, Shelter Logic, Anatomie, BH Cosmetics, and indie magnificence manufacturers together with St. Moriz, Brown Woman Jane and SmoothSkin. The division additionally supported the reopening of two iconic New York Metropolis locations, Luna Park in Coney Island and Tavern on The Inexperienced.
“This recognition is a direct results of the group’s outstanding dedication and creativity working with our magnificence, style, and life-style purchasers,” mentioned 5WPR Consumer President, Dara A. Busch. “They persistently ship actual outcomes that influence a shopper’s backside line and show ROI. We sit up for persevering with to develop and strengthen this division in order that we will present greatest at school work to our shopper roster.”
Over the previous 12 months, the wonder, style and life-style division welcomed new worldwide purchasers based mostly in Canada, the United Kingdom, and New Zealand, in addition to increasing with the creation of a brand new vegan and plant-based specialty observe throughout the division.
Along with increasing and successful new enterprise, the division continued work for long-time purchasers Jane Iredale, The Mane Alternative, Ethique, Retro Health and Glowing Ice.
PR providers provided to magnificence, style and life-style purchasers contains messaging and positioning, media relations, influencer relations, product launches, new market enlargement campaigns, government visibility applications, fundraising bulletins, content material creation, sponsorships/partnerships, digital media campaigns, thought management, and talking alternatives.
About 5W Public Relations
5W Public Relations is a full-service PR company in NYC recognized for cutting-edge applications that have interaction with companies, points and concepts. With greater than 200 professionals serving purchasers in B2C (Magnificence & Trend, Client Manufacturers, Leisure, Meals & Beverage, Well being & Wellness, Journey & Hospitality, Know-how, Nonprofit), B2B (Company Communications and Repute Administration), Public Affairs, Disaster Communications and Digital Advertising (Social Media, Influencer, Paid Media, search engine marketing). 5W brings main companies a resourceful, daring and results-driven strategy to communication. 5W was awarded 2020 PR Company of The 12 months and CEO Ronn Torossian, was named 2020 Entrepreneur of the 12 months by the American Enterprise Awards.
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SOURCE 5W Public Relations