Since first opening the Kart 2 Kart leisure heart in 2000, proprietor Tony Eckrich has made just a few changes through the years. That includes a full-service bar and racing go-karts that prime out at speeds round 40 mph, Kart 2 Kart was initially an adults-only vacation spot, ultimate for teams and company outings. Adapting to the recession of 2008 and ‘09, Eckrich expanded the power to accommodate junior karts, turning Kart 2 Kart right into a vacation spot for the entire household. He would increase with axe-throwing in 2018.
2020 would result in their greatest adjustments but.
“With the COVID-19 craziness, there was the query of, Are we going to be right here subsequent 12 months?” Eckrich says.
It’s a query that led, partly, to Eckrich merging Kart 2 Kart with Full Throttle Adrenaline Park, a like-minded enterprise that first opened in Cincinnati in 2012. He’s now a part of the Full Throttle possession group, a rising firm with six indoor go-kart racetracks in Michigan, Kentucky, and Ohio. They’ll be celebrating the rebranding of Novi’s JD Racing Indoor Karting into one other Full Throttle location later this month.
“There could be some new indicators with new names, however we nonetheless have the identical nice faces,” Eckrich says. “And we’re trying so as to add extra actions in Sterling Heights.”
Earlier this 12 months, Eckrich launched the Adrenaline Cross, a touch at what would later be a company-wide rebranding this Might. Visitors should buy the two-hour go, which ensures entrance to the park and entry to its facilities.
“The 2-hour go got here out of Covid and having to handle capability restrictions. Traditionally, we’ve a one- to two-hour wait on a Saturday night time. The go permits us to handle that and have a greater expertise for our visitors. And higher worth,” he says.
“And the workers is having fun with it extra as a result of they’re not as wired and overworked managing the crowds.”
Along with indoor kart racing, axe-throwing, and its meals and beverage choices, the Sterling Heights Full Throttle will quickly be including some new actions, too. Eckrich says to anticipate a digital actuality heart and “rage room” to be added someplace within the subsequent 90 days. Rage rooms, a rising pattern, welcome visitors to smash TVs and outdated home equipment with sledge hammers and different instruments.
“With Full Throttle, I discover confidence in the truth that we do issues similarily. We’ll retain the integrity of what I developed over 20 years in the past,” Eckrich says.
“Now we have the identical opinions on security, and that’s that it’s our primary precedence.
“The expertise is not going to change, however will probably be enhanced.”
Full Throttle Adrenaline Park is situated at 42705 Van Dyke Ave. in Sterling Heights.