Vanessa Goodson gained The Apprentice Aotearoa. Picture / Provided
After 12 gruelling episodes the place contestants battled it out for $50,000 Vanessa Goodson has been named as The Apprentice Aoteroa winner.
Goodson impressed the panellists together with her marketing strategy for her DIY balloon garland product, receiving reward for her charisma throughout her “boujee way of life” pitch.
The 30-year-old walks away with a $50,000 funding in her OMGNESS styling occasions and balloon enterprise. Goodson efficiently pitched her thought to a panel of enterprise consultants.
She beat out 13 different contestants for the highest prize – together with content material creator Stephen McDowell within the remaining episode.
The highest two contestants have been tasked with working with the eradicated contestants to give you the proper pitch, banner, and commercial for his or her product.
Within the episode, she pitched what she was going to do with the $50,000 funding. After a shaky begin, she quickly gained over the room together with her enthusiasm and humour.
She impressed the panel with a strong marketing strategy and her projected income, and fielded questions in regards to the product. Goodson mentioned the IDIY balloon garland had a easy set-up course of and they’re additionally biodegradable.
“It is a way of life,” Goodson mentioned, summing up her pitch and why her thought ought to win. And her confidence resonated with the panel.
“You owned the room,” mentor Cassie Roma mentioned, praising Goodson’s “palpable power”.
Tomlinson mentioned he admired her for her work, and Pero agreed Goodson’s proposal stood out.
“You deliver one thing I’ve by no means seen earlier than in a boardroom, and infectious charisma,” he mentioned.
McDowell’s enterprise and product pitch was an immediate espresso with well being advantages, nonetheless he didn’t persuade Pero and the panellists that his product would attraction to the high-end market he had in thoughts.
4 out of 5 panellists backed her and thought her thought was extra commercially viable than McDowell’s.
Goodson was moved to tears when Pero confirmed she was the winner. In addition to the 50k funding, she is going to obtain ongoing mentorship for the following 12 months.
• The Apprentice Aotearoa screened on TVNZ 1 and is obtainable to stream on TVNZ OnDemand.